The following is a list of the articles that appear in the August 2010 of Intellectual Property Marketing Advisor monthly newsletter. If you are already a current subscriber click here to log in and access your issue. Not a subscriber already? Subscribe now and get access to this issue as well as all of our back issues online! Plus you will receive a free subscription to IP Marketing eNews, the weekly online companion to Intellectual Property Marketing Advisor, and a free two-week posting on the popular Job Listings section of our website.

Intellectual Property Marketing Advisor,
Vol. 3, No. 8 (pp 85-96) August 2010

• TTO, client collaborate to create unique new licensing model. “The customer is always right.” It sounds a bit trite and shop-worn, but there’s no doubt that addressing customers’ concerns holds the key to success for any sales or marketing effort. It’s also true that some TTOs still have a lot to learn when it comes to speaking the language of business.
• U of Maryland YouTube channel touts inventions and researchers. The Office of Commercial Ventures and Intellectual Property (CVIP) at the University of Maryland has launched a YouTube channel to increase interest in its inventors and inventions.
• ‘Follow-up’ release shows marketer’s job is never done. Some IP marketers may believe their job is done when they have successfully teamed up their inventor with a licensee.
• Focus groups help guide redesign of TTO website. The Indiana University Research & Technology Corp. (IURTC) used a series of focus groups with key stakeholders to help determine the look and feel of its new website, created to bring with it “a user-friendly, one-stop shop designed to empower and connect inventors, entrepreneurs and investors.”
  
• TTO very selective in duties assigned to graduate interns. Not all interns are created equal, notes Kathryn Atchison, DDS, MPH, vice provost of intellectual property and industry relations, and associate vice chancellor for research at the University of California at Los Angeles (UCLA). Accordingly, says Atchison, she limits the tasks assigned to her non-paid interns — and marketing fits like a glove.
• Federal lab’s marketing approach holds lessons for academic TTOs. The Agricultural Research Service (ARS), the research arm of the U.S. Department of Agriculture, has a different approach to getting its technology to market than most universities — which also puts a greater responsibility on its inventors, says Rob Griesbach, PhD, deputy assistant administrator for technology transfer.

Posted August 26th, 2010 under Current Issue. [ Comments: none ]

The following is a list of the articles that appear in the July 2010 of Intellectual Property Marketing Advisor monthly newsletter. If you are already a current subscriber click here to log in and access your issue. Not a subscriber already? Subscribe now and get access to this issue as well as all of our back issues online! Plus you will receive a free subscription to IP Marketing eNews, the weekly online companion to Intellectual Property Marketing Advisor, and a free two-week posting on the popular Job Listings section of our website.

Intellectual Property Marketing Advisor,
Vol. 3, No. 7 (pp 73-84) July 2010

• ‘Contrarian’ approach at Caltech generates more disclosures. “We have a contrarian approach to tech transfer compared to many TTOs,” asserts Larry Gilbert, senior director of the Caltech Office of Technology Transfer. “We believe in market pull, and that the vast majority of licensing occurs as a consequence of what our faculty does.”
• Research parks play increasingly critical role in IP marketing for UM system. While the University of Missouri system has been actively developing research parks for some 20 years, activity has accelerated rapidly in the past few years.
• Tune up your website to improve results of social media marketing. Social media may be all the rage, and it certainly opens up a world of new opportunities for getting your message out, but it’s unwise to dive into social media marketing without first making sure your website is strong enough to support those efforts.
• Wellspring purchases and repositions Flintbox as more than an IP exchange. Wellspring Worldwide, a software and services company that “seeks to bridge the gap between research and ideas and final products,” has acquired and re-launched Flintbox, an application that in its new, expanded format is designed to enable the innovation community to share technologies, distribute new materials and software, and collaborate on research projects.
• In-house GA Tech innovation institute expands it horizons, solicits outside clients. Necessity may be more than just the mother of invention; it appears to have been the driving force behind a commercialization group serving the Georgia Institute of Technology to begin offering consulting services on incubator development to outside clients.
• Innovation task force uses event to raise awareness of report’s recommendations. Task for reports are, as they say, a dime a dozen. This is not to diminish their importance, but rather to acknowledge a fact — which makes it that much more difficult to get one report to stand out among the others.

Posted July 26th, 2010 under Current Issue. [ Comments: none ]

The following is a list of the articles that appear in the June 2010 of Intellectual Property Marketing Advisor monthly newsletter. If you are already a current subscriber click here to log in and access your issue. Not a subscriber already? Subscribe now and get access to this issue as well as all of our back issues online! Plus you will receive a free subscription to IP Marketing eNews, the weekly online companion to Intellectual Property Marketing Advisor, and a free two-week posting on the popular Job Listings section of our website.

Intellectual Property Marketing Advisor,
Vol. 3, No. 6 (pp 61-72) June 2010

• Chicago-area institutions join forces for BIO presentation. Sponsoring a booth at a major industry meeting can be extremely beneficial for a tech transfer office; it can also be quite expensive. At this year’s BIO International Convention in Chicago, six local research institutions found a way of reaping all the benefits of exposure while paring down the costs: they pooled their resources to sponsor a joint booth.
• UMich adds video links to news releases for greater impact. For select technologies, the University of Michigan’s news service has begun including links to videos with its press releases. The tactic is getting the innovations more attention with the media, the public, the local community, and potential licensees.
  
• TTOs go beyond technology marketing with Facebook pages. If you visit the Facebook pages of the University of Louisville Office of Technology Transfer and the University of Virginia Patent Foundation, you’ll see the typical postings about new inventions, showcases and other events, awards and honors — but you’ll see a lot more than that.
• Hopkins’ nano institute ‘repurposes’ meeting program into slick magazine. When attendees arrived at the Johns Hopkins Institute for NanoBioTechnology’s (INBT) fourth annual symposium on April 29th, they received the first edition of NanoBio Magazine, a slick 32-page four-color publication, which served as both the symposium program and as a vehicle for highlighting some of INBT’s research and other activities.
• Hospital researchers try to “heal” themselves through marketing event. IP marketing professionals reading about the University of Cincinnati (UC) Health University Hospital Research Week would be forgiven for assuming this was an undertaking of the UC tech transfer operation — especially considering the IP marketing activities of its sister organization, Cincinnati Children’s Hospital. In this case, however, they’d be wrong.
• Guest Column: Take a “rifle” approach to enhance the impact of technology showcases.

Posted June 29th, 2010 under Current Issue. [ Comments: none ]

The following is a list of the articles that appear in the May 2010 of Intellectual Property Marketing Advisor monthly newsletter. If you are already a current subscriber click here to log in and access your issue. Not a subscriber already? Subscribe now and get access to this issue as well as all of our back issues online! Plus you will receive a free subscription to IP Marketing eNews, the weekly online companion to Intellectual Property Marketing Advisor, and a free two-week posting on the popular Job Listings section of our website.

Intellectual Property Marketing Advisor,
Vol. 3, No. 5 (pp 49-60) May 2010

• How low can you go? ‘Twitpitch’ limit is 140 characters. First came the elevator pitch, then the ‘escalator’ pitch, and now, the ‘Twitpitch.’
• Outside marketing assistance makes tech commercialization bootcamp a snap. Richard Magid, PhD, vice president of the University of Tennessee Research Foundation, determined early on that his first commercialization boot camp was not going to suffer from ‘rookie mistakes.’
• Expert networks enhance TTOs’ ability to assess and market new technologies. Identifying, targeting and enlisting the help of a network of experts both inside and outside your university community can be an effective strategy for enhancing your IP marketing activities.
• SIU tries building better ‘mousetrap’ for entrepreneur training. Many universities sponsor showcases to give inventors the opportunity to present their technologies to potential investors and partners. A growing number also sponsor courses on entrepreneurism to prepare would-be start-up leaders for the real world. Southern Illinois University-Carbondale has taken an approach that combines both.
• ‘Turnkey marketing department’ being offered to TTOs. Management consulting firm Lassen Scientific, Inc., is launching a new service called “Technology Marketing Department,” designed to significantly increase the marketability of clients’ technologies while concurrently speeding up the commercialization process.
• Networking holds the key to successful marketing, say experts. “We do a lousy, lousy job of marketing in this industry; it’s one of the worst things we do,” R. Page Heller of Hopes Creek Consulting told a group of attendees at a session during the AUTM 2010 meeting.

Posted May 25th, 2010 under Current Issue. [ Comments: none ]

The following is a list of the articles that appear in the April 2010 of Intellectual Property Marketing Advisor monthly newsletter. If you are already a current subscriber click here to log in and access your issue. Not a subscriber already? Subscribe now and get access to this issue as well as all of our back issues online! Plus you will receive a free subscription to IP Marketing eNews, the weekly online companion to Intellectual Property Marketing Advisor, and a free two-week posting on the popular Job Listings section of our website.

Intellectual Property Marketing Advisor,
Vol. 3, No. 4 (pp 37-48) April 2010

• Now more than ever, inreach can be critical to TTO success. In the wake of the unflattering light cast on university commercialization efforts by the recent Kauffman proposal, it’s more important than ever for TTOs to market their accomplishments aggressively.
• UMinn solves its own marketing problem with e-commerce app that optimizes searches for technology. Several years ago the tech transfer office at the University of Minnesota was looking to solve a marketing problem; none of the available IP aggregator sites was able to fulfill their particular requirements. So they set out to create their own solution, and in the process created a product for which there appears to be a significant potential market.
• ERM is enhancing IP marketing Efforts at U of Missouri. A recently launched electronic records management system is helping the University of Missouri system improve the efficiency and coordination of its portfolio management efforts.
• Australian organization’s IP is playing ‘David’ to Microsoft’s ‘Goliath.’ They may not have a budget or a brand to match Microsoft, but The Smart Services Co-operative Research Centre is using creativity, smart marketing and the leveraging power of digital technology to wage what they hope will be a successful battle for market share.
  
• Louisiana takes best practice approach to building innovation ecosystem. Louisiana State University has joined with a who’s who of regional and national players in the innovation game, who are taking a best practice approach to building a more vigorous innovation ecosystem in the region.
  

Posted April 28th, 2010 under Current Issue. [ Comments: none ]

The following is a list of the articles that appear in the March 2010 of Intellectual Property Marketing Advisor monthly newsletter. If you are already a current subscriber click here to log in and access your issue. Not a subscriber already? Subscribe now and get access to this issue as well as all of our back issues online! Plus you will receive a free subscription to IP Marketing eNews, the weekly online companion to Intellectual Property Marketing Advisor, and a free two-week posting on the popular Job Listings section of our website.

Intellectual Property Marketing Advisor,
Vol. 3, No. 3 (pp 25-36) March 2010

• IP mining events increase disclosures, improve branding. An IP mining approach called the Innovation Discovery Process, developed by the Naval Surface Warfare Center Crane Division and the University of Southern Indiana’s Center for Applied Research, has resulted in both increased disclosures and a clearer understanding on the part of potential licensees and partners of what NSWC Crane is and does.
• U of Texas-Austin dives into video marketing to promote TTO and its technologies. “One of the keys to a successful video is approaching it with a real strategy or a certain purpose, and thinking that strategy out beforehand,” says Betsy Merrick, associate director of  Marketing/Public Relations in the OTC at The University of Texas at Austin. Merrick practiced what she preaches with the creation of the “OTC Overview” video, which is currently up on YouTube.
• SUNY/Japan incubator deal is payoff of relationship-building. The State University of New York (SUNY) has achieved a significant marketing coup by establishing a formal link between a Japanese consortium of 10 universities and its newly opened SUNY Fredonia Technology Incubator. But if you’re thinking about duplicating their success, be prepared to dedicate 35 years to laying the groundwork — because that’s exactly what SUNY has done.
• Corporate relations expert seeks to make U of Arizona more accessible to businesses. Many universities have begun to recognize the importance of learning “corporate speak,” but few have gone as far as The University of Arizona; they have created a full-time position specifically to help strengthen relationships with the business community.
• Collaboration is the name of the game for Michigan TTOs. Several universities in Michigan are benefitting from membership in a collaborative organization called the University Research Corridor.
• Student-run venture fund uses internal, external marketing. BR Ventures, a VC fund run out of The Johnson School of Business at Cornell University, is unique in a number of ways.

Posted March 26th, 2010 under Current Issue. [ Comments: none ]

The following is a list of the articles that appear in the February 2010 of Intellectual Property Marketing Advisor monthly newsletter. If you are already a current subscriber click here to log in and access your issue. Not a subscriber already? Subscribe now and get access to this issue as well as all of our back issues online! Plus you will receive a free subscription to IP Marketing eNews, the weekly online companion to Intellectual Property Marketing Advisor, and a free two-week posting on the popular Job Listings section of our website.

Intellectual Property Marketing Advisor,
Vol. 3, No. 2 (pp 13-24) February 2010

• UT uses outside firm to counsel its start-up inventors. One of the most effective strategies in selecting an outside consulting firm is to study what they’ve done for similar organizations, and the University of Tennessee Research Foundation only had to look a few miles down the road to Oak Ridge to confirm its decision to retain the Center for Entrepreneurial Growth to counsel its faculty members on start-up formation.
• Hopkins schools its faculty in marketing their inventions. An alliance of Johns Hopkins collaborators, supporters, and staff is seeking to give its faculty inventors a leg up in the marketplace with a training program on creating effective marketing pitches to attract potential investors.
• UC Merced touts inventions, inventors with new catalog. The Office of Technology Transfer at the University of California, Merced is seeking to reach a variety of internal and external audiences through a new publication called “Inventions of the Research Enterprise.”
• Competition includes student crash course in IP marketing. While the numerous student innovation competitions held around the world all have their distinct styles and structures, most involve the students arriving at the competition with their presentations already in hand. At the annual Biotechnology YES competition, however, the approach is quite different: The students spend several days learning about marketing from industry experts before they make their presentations.
• Blog helps consultant promote clients’ IP, market its expertise. While many TTOs are still getting their feet wet in the world of blogging, IP and technology management services firm Fuentek, LLC, has developed a sophisticated blog that’s enabling it to both market clients’ technologies and enhance its own reputation for IP marketing and management expertise.
• Puerto Rico embarks on two-fold strategy for marketing IP. One of Puerto Rico’s leading advocates for the promotion of its university research candidly admits that the island’s university system has had two significant weaknesses that have kept it from achieving the success that the quality of its research merits.

Posted February 25th, 2010 under Current Issue. [ Comments: none ]

The following is a list of the articles that appear in the January 2010 of Intellectual Property Marketing Advisor monthly newsletter. If you are already a current subscriber click here to log in and access your issue. Not a subscriber already? Subscribe now and get access to this issue as well as all of our back issues online! Plus you will receive a free subscription to IP Marketing eNews, the weekly online companion to Intellectual Property Marketing Advisor, and a free two-week posting on the popular Job Listings section of our website.

Intellectual Property Marketing Advisor,
Vol. 3, No. 1 (pp 112) January 2010

• Business exec turned TTO leader brings bottom-line orientation — and gets results. Jay Schrankler, executive director of the Office for Technology Commercialization at the University of Minnesota, came to UMinn from a Fortune 500 company — and it shows.
• “Pipeline overviews” help market IP to investors, potential licensees. One of the most effective marketing vehicles being used by the TTO at the University of Colorado is a collateral piece they call their “pipeline overview.” The overview gives potential investors and partners a status update on current technologies.
• WARF updates technology summaries to reach wider audiences. You’d think that a TTO recognized as a leader in the field might not feel the need to revamp an entire segment of its marketing strategy, but that’s exactly what the Wisconsin Alumni Research Foundation (WARF) did recently when it revamped its technology summaries.
• TTO exec says widely used rankings can be deceiving. TTOs with high rankings from AUTM or other organizations will rightfully use those high marks as part of their overall marketing strategy. However, such numbers can be deceiving.
• Marketing tactics help generate stimulus funds. At last year’s AUTM meeting, several attendees predicted that government stimulus funds would create a windfall for universities seeking to finance research projects, and for a number of institutions that prediction has come true.
• Four common mistakes cited as impeding successful marketing of IP. “The value of your IP is not ultimately determined by the brilliance of your science; the value of your IP is determined by what the market will pay for it — and the more leveraged value you can create from your core IP, the more the market will pay,” asserts serial entrepreneur Michael R. Drapp.
• While technology advances, characterization of IP remains key. Even the technological whizzes that devise and market newer and better ways to support TTO marketing efforts recognize that some things never change when it comes to effective IP marketing.

Posted January 25th, 2010 under Current Issue. [ Comments: none ]

The following is a list of the articles that appear in the December 2009 of Intellectual Property Marketing Advisor monthly newsletter. If you are already a current subscriber click here to log in and access your issue. Not a subscriber already? Subscribe now and get access to this issue as well as all of our back issues online! Plus you will receive a free subscription to IP Marketing eNews, the weekly online companion to Intellectual Property Marketing Advisor, and a free two-week posting on the popular Job Listings section of our website.

Intellectual Property Marketing Advisor,
Vol. 2, No. 12 (pp 133-144) December 2009

• Atypical licensing approach leads to rapid exposure of important health IP. How did IP developed at the Emory School of Medicine end up on a website sponsored by Microsoft? The key players say it was a combination of being in the right place at the right time, and taking a creative approach to licensing.
• Public/private initiative seeks to bridge the IP ‘Valley of Death.’ The BioAccelerate NYC Prize, billed in its announcement as “the first citywide competition targeting commercialization of the extensive biomedical research conducted at universities and research institutions in New York City,” has been launched by The New York City Investment Fund and the New York Economic Development Corporation.
• Communication course shows science students how to pitch their technology. IP marketers are made, not born. . . . At least that’s the concept behind a course in communication skills being given to students at the Johns Hopkins Institute for NanoBioTechnology.
• Internal marketing efforts pay off in disclosures for Louisiana Tech. Like most sales undertakings, the marketing of IP is a “numbers” game; the more technology you market (assuming you have vetted it properly), the greater your chances of success. The starting point for boosting those numbers is invention disclosures, and Richard Kordal, PhD, director of the Louisiana Tech Department of Intellectual Property & Commercialization, says he’s found several effective internal marketing strategies that have helped open the floodgates.
• UW-Madison alum tells would-be entrepreneurs how it’s done. Who better to tell future entrepreneurs how to sell their ideas and bring them to market than a serial entrepreneur who’s “been there, done that?”
• Universities building web-based network to link researchers. A consortium of universities has joined forces to create what is envisioned as a nationwide — and ultimately worldwide — network to link university researchers. Such a network, they believe, will enhance opportunities for collaboration, improve the chances of obtaining grants, and open up additional commercialization pathways.

Posted December 29th, 2009 under Current Issue. [ Comments: none ]

The following is a list of the articles that appear in the November 2009 of Intellectual Property Marketing Advisor monthly newsletter. If you are already a current subscriber click here to log in and access your issue. Not a subscriber already? Subscribe now and get access to this issue as well as all of our back issues online! Plus you will receive a free subscription to IP Marketing eNews, the weekly online companion to Intellectual Property Marketing Advisor, and a free two-week posting on the popular Job Listings section of our website.

Intellectual Property Marketing Advisor,
Vol. 2, No. 11 (pp 121-132) November 2009

• New YouTube channel helps TTOs take a more targeted marketing approach. Finding and targeting the right audiences is one of the most critical processes in any marketing endeavour, and a new channel on YouTube has just made the job a bit easier for TTOs
• Faculty incentive program leads to growth in external funding. An internal marketing program comprised of a series of tiered incentives to encourage faculty to increase grant proposals has resulted in a record level of external funding for Ball State University
• ‘Entrepalooza’ exposes students to ins and outs of creating a business. Even the catchy name, a play on “Lollapalooza” and other modern rock festivals, is geared toward an audience of students. And after 10 years of drawing business-oriented students to their event, the sponsors of ‘Entrepalooza’ hope they’ve enabled many of them to pack a more powerful punch as they seek to launch their start-ups
• Guest Commentary: Disciplined use of an IP management database enhances marketing efforts
• ORNL competition seeks to translate research to market. Universities across the country sponsor a wide range of technology showcases with an equally wide range of goals including encouraging research, attracting potential partners or licensees, and giving young entrepreneurs the tools they need to succeed. National laboratories, it seems, are not all that different
• Venture Challenge winner learns valuable lessons. A member of last year’s winning team at the Oak Ridge National Laboratory’s Global Venture Challenge says he learned valuable lessons about how to make a business case for his technology
• G 20 meet means media opportunity for universities. A prestigious international meeting such as the recent G 20 summit in Pittsburgh means one thing to marketing professionals: Lots of media. In anticipation of this influx, three local institutions joined forces to sponsor media tours aimed at gaining exposure for the contributions their research efforts have made to the Pittsburgh economy

Posted November 25th, 2009 under Current Issue. [ Comments: none ]

The following is a list of the articles that appear in the October 2009 of Intellectual Property Marketing Advisor monthly newsletter. If you are already a current subscriber click here to log in and access your issue. Not a subscriber already? Subscribe now and get access to this issue as well as all of our back issues online! Plus you will receive a free subscription to IP Marketing eNews, the weekly online companion to Intellectual Property Marketing Advisor, and a free two-week posting on the popular Job Listings section of our website.

Intellectual Property Marketing Advisor,
Vol. 2, No. 10 (pp 109-120) October 2009

• IP communications: Don’t shy away from telling your story. While communications strategies are widely recognized by TTOs as an important foundation for their marketing campaigns, some executives may not be conveying all of the benefits their IP assets have to offer ……… p. 109
• U of Missouri matches marketing specialists with IP spaces. The University of Missouri system is enhancing its IP marketing efforts with the hiring of what it hopes will be the first of several marketing specialists dedicated to specific groups of technology spaces ……… p. 109
• U of Illinois benchmarks its way to improvement of IP marketing. Recognizing a disconnect between the strength of its IP and the results of commercialization efforts, the TTO at the University of Illinois-Urbana is using benchmarking and comparisons of best practices at other tech transfer offices to enhance its marketing and get more licenses signed ……… p. 110
• Tips from the Field. Creating a simple, effective blog for your TTO ……… p. 111
• State innovation agency’s web site offers useful model for TTOs. The Oklahoma Center for the Advancement of Science and Technology, a state agency, was established to foster innovation in existing and developing businesses, support basic and applied research, facilitate technology transfer, and provide seed capital for innovative firms and their products. Though it is not a TTO per se, the center’s recent revamp of its website — a key part of its marketing and outreach — offers a useful model for university technology managers ……… p. 116
• OU hires outside firm to help spur commercialization. If sporadic interaction with an outside technology commercialization firm has been good for its IP marketing efforts, reasoned the University of Oklahoma Office of Technology Development, then more regular interaction would be even better. That’s why OU recently signed a collaborative agreement with i2e, Inc., a private not-for-profit Oklahoma corporation that has worked with a number of research institutions in the state to enhance technology transfer and commercialization, particularly with start-ups ……… p. 118

Posted October 27th, 2009 under Current Issue. [ Comments: none ]

The following is a list of the articles that appear in the September 2009 of Intellectual Property Marketing Advisor monthly newsletter. If you are already a current subscriber click here to log in and access your issue. Not a subscriber already? Subscribe now and get access to this issue as well as all of our back issues online! Plus you will receive a free subscription to IP Marketing eNews, the weekly online companion to Intellectual Property Marketing Advisor, and a free two-week posting on the popular Job Listings section of our website.

Intellectual Property Marketing Advisor,
Vol. 2, No. 9 (pp 97-108) September 2009

• Case Western exec: Don’t manage your IP — market it. Focusing on marketing IP — as opposed to managing it — is the key to maximizing commercialization opportunities for university TTOs, says Mark E. Coticchia, vice president of Case Western Reserve University’s Office of Research and Technology Management ……… p. 97
• ‘Speed-dating’ event matches inventors with potential partners. Speed-dating, it appears, is not reserved for singles anxious to check out potential mates. A recent event at the Science + Technology Park at Johns Hopkins introduced 12 faculty members to 13 entrepreneurs in hopes of telescoping the time it takes for inventors to find partners – and to spread the word that Hopkins is very much in the start-up business ……… p. 97
• U of Kentucky launches privately-funded firm to help clinicians commercialize inventions. A privately funded firm called Therix Medical has been established by the University of Kentucky to help University of Kentucky HealthCare clinicians turn their ideas into products. Funds are currently being solicited for the newly formed company, which is expected to establish an experienced business team to work with clinicians in prototype development, regulatory assessment, financial modeling, and IP ……… p. 98
• At the CDC, tech transfer is all about relationships. Picture this: You’re standing in your booth during a major trade show and one of your researchers approaches with a gentleman in tow. “I’d like you to meet Mr. ‘X,’” he says. “He may be interested in licensing the potential vaccine I’m developing” ……… p. 99
• Your ‘carrot’ licenses may be ‘stick’ licenses in disguise. Alexander Poltorak, PhD, CEO of General Patent Corporation International, says viewing your deals only as “carrot” licenses, as opposed to their potential also as “sticks,” may limit the effectiveness of your overall licensing efforts ……… p. 105
• Attorney organizes ‘summit’ to help spin out U of Hawaii IP. Frustrated by the slow pace of commercialization from the University of Hawaii, a local IP attorney has taken the lead on jump-starting spinout activity there ……… p. 106

Posted October 2nd, 2009 under Current Issue. [ Comments: none ]

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