Management consulting firm Lassen Scientific, Inc., based in Northern California, is launching a new service called “Technology Marketing Department,” or TMD. This service, according to Lassen, provides a turnkey outsourced technology marketing department. The goal of the TMD program is to significantly increase the marketability of clients’ technologies, while concurrently speeding up the process and success rate of  technology transfer functions.

The costs associated with internal technology marketing departments can be prohibitive, notes Nicholas Webb, Lassen’s CEO. “The TMD provides a complete solution that includes technology triage, the development of technology offering memorandums, and a comprehensive marketing plan for an individual or suites of technologies,” says Webb. “This service provides all of the functions that an internal marketing department would perform at a small fraction of the cost.”

The fee-based program is structured for monthly payments, based on the goals and portfolio of a particular organization, with no long-term contract requirements. For more information or to secure a proposal, contact Webb directly at 530-244-6336, ext. 11 or at nick@nickwebb.com.

Source: www.lassenscientific.com

Posted March 9th, 2010 under Intellectual Property Marketing

Write a comment