Upcoming Audioconferences
Here is a list of our upcoming audioconferences produced by our sister publication Technology Transfer Tactics. Click here for our complete list of titles for the next 12 months.

• The Bilski Decision: Expert Strategies to Manage Its Impact on University IP — Tuesday, March 30, 2010 ~ 1:00-2:30 pm (Eastern Daylight Time)
• Stretch Your TTO’s Budget: Tap Into Industry Resources and Partnerships — Thursday, April 8, 2010 ~ 1:00-2:30 pm (Eastern Daylight Time)

Distance Learning Subscription Programs
With the programs below you can save up to 60% off of our normal audioconference enrollment fees. The more you attend, the more you save! It’s a great way to stretch your professional development budget, eliminate travel costs while enhancing staff expertise, and conveniently get critical guidance on the key issues you must address to boost your TTO’s performance and bring more licensing revenues in the door.

• NEW! The Distance Learning Program Pass allows you the flexibility to pick the sessions that best meet your information and training needs as you need them from our menu of strategy-filled events. Choose from over 50 distance learning programs (past and future) packed with practical, immediately useful, how-to advice for less than the cost of one in-person conference. Click here for details >>
• NEW! The 2010 Distance Learning Subscription Program allows you to pick the titles you want right now from the audioconference sessions that best meet your information and training needs from 25 strategy-filled audio events on the 2010 schedule. Click here for details >>

Past Audioconferences on CD or Online
These are all of our past audioconferences produced by our sister publication Technology Transfer Tactics. These programs are available either on CD, MP3, PDF trancript, or video (please check each title for available formats) with all of the original conference materials included as well.

• Tech Transfer Marketing on a Shoestring: Guerilla Tactics in a Budget-Cut World
• Performing Market Research Studies: Testing the Waters to De-Risk Your IP Investments
• Patent Prosecution: Best Practices for Reducing Costs While Improving Patent Quality
• “Shrink Wrap” Your University’s Technologies for Industry: Packaging Your Innovations to Minimize Corporate Risk and Extract Optimum Licensing Value
• Successful outsourcing for tech transfer organizations
• Post-License Monitoring and Support: Performance and Revenue Enhancement Strategies (and When All Else Fails How to Pull the Plug and Take Back Your IP)
• Tech Transfer Partnerships: Establishing Effective Legal and Operational Structures for Long-Term Success
• The New TTO Metrics: Documenting Job Creation, Economic Impact, and Other “Dark Matter” Performance Indicators
• Home Run Strategies: Finding, Nurturing, and Securing Maximum Revenues from Disruptive University Technologies
• Shifting Your TTO from Market Push to Market Pull: Finding the White Space
• The Top 10 Legal Minefields for TTOs and How To Step Around Them
• Best Practices for Marketing University and Federal Lab Technologies
• The IRS Targets TTOs: Hot Spots for Tax Compliance and Audit Avoidance Strategies
• Launch Your Own VC! Create Your Own Funding Vehicle For University Technologies
• Getting the Deal Done: Achieving a Business-Minded Approach to Tech Transfer in a Bureaucratic Environment
• Conflict of Interest in University Research: Strengthen Your Process and Policies
• IP Bundling: Establish Effective Partnerships to Increase the Value of Your Innovations
• Time Saving Tactics for Technology Transfer Professionals: Achieve Success While Doing More with Less
• International Licensing of University Technologies: Opportunities and Pitfalls
• Create A Winning Incentive System for Tech Transfer Staff
• License Negotiation Workshop for Tech Transfer Professionals: Real-World Tactics for Maximizing Licensing Revenues
• What Patent Trolls Can Teach TTOs About Extracting Value From IP
• University Start-Up Best Practices: Building a Foundation for Survival and a Path to Profits
• Invention Assessment and Triage: Improve Your TTO’s Process and Optimize Resource Allocation
• IP Valuation Workshop for Tech Transfer Professionals
• Great Ideas for Improving Faculty Outreach and Enhancing Researcher-TTO Relations
• A Step-By-Step Guide to Business Planning for Tech Transfer Organizations
• Internship Best Practices for TTOs: How Student Team Members Can Boost Overall Productivity, Reduce Costs and Speed IP Assessment and Triage
• Recession Survival Strategies for TTOs: How to Grow Despite Budget Cuts and Economic Mayhem
• Best Practices and Trends in Royalty Monetization
• Royalty Audits: Are You Getting What You Bargained For?
• Selling university IP in cyberspace: Best practices in web-based marketing for tech transfer professionals
• Patent law update for tech transfer professionals: What’s now, what’s next, and what you need to do about it
• VCs and Angels speak to TTOs: What we want to see and what we don’t
• Performance improvement strategies and techniques for tech transfer offices: Boost efficiency and get more accomplished every day
• Strategies for small tech transfer offices: Doing more with less
• Tech transfer metrics: Establish meaningful performance measures and demonstrate your TTO’s true value
• Secrets of Win-Win Contracts: Negotiating and Contracting Tips from the Tech Transfer Experts
• Mining for Low-Tech Gold: Turning University Creative Works into New Licensing Dollars
• Separating the Winners from the Losers: Conducting an Effective Market Analysis for Your University’s Inventions
• Escaping the Valley of Death: Overcome the Funding Gap for Early-Stage University IP
• Valuation Strategies for Tech Transfer Professionals: Know What Your IP is Worth and Maximize Your Revenue Opportunities
• Marketing Your Innovations: Best Practices for Tech Transfer Professionals
• The Rapidly Evolving Patent Landscape: Practical Impact for Tech Transfer Professionals

Podcasts-On-Demand
Now you can benefit from our highly acclaimed audioconferences at your convenience. Eliminate travel expenses and increase your productivity while gaining expert advice for the daily challenges you face in your TTO. Thousands of your colleagues are already reducing their carbon footprint by purchasing our podcasts. Isn’t it time you did too? Each podcast is 100% guaranteed for quality or your money back. No gimmicks- no questions asked. Click here for details >>

Audioconferences Specifically for IP Attorneys
View our new line of audioconferences specifically for IP attorneys from our partner Strafford Specialized Information Services. Strafford teleconferences and publications focus on the most current and relevant issues of the day-immediately analyzing new developments and quickly disseminating critical information. CLE credits are available on most titles, as well as a variety of formats in case you are not able to attend the live program. Click here for details >>

Valuation Guidance from BVR, LLC
IP Marketing Advisor is proud to partner with Business Valuation Resources (BVR) in bringing their important guides and audioconfernces to our customers.

• An IP Cost of Capital Estimation Model